High Desert Forecast: Growth, Growth, and More Growth!

The unprecedented growth in population in the state, especially Southern California is poised to create a tremendous demand for land in the region. The coastal areas have already filled up best evidenced by the congestion on our roadways and ever worsening traffic conditions. The growth has since moved eastward towards the Inland Empire in San Bernardino County.

The High Desert, located in the Inland Empire North, is one of the areas where development in the housing and business sector is thriving. One cannot disregard the visible construction signs along the major thoroughfares throughout the High Desert.

Although affordable housing is one of the major reasons why people have relocated in the area, another factor is the increase in job availability that is created by companies who have established a presence in the adjoining cities of Hesperia, Apple Valley, Victorville and Adelanto. Companies like Goodyear, Mars Candy Factory, Lowe’s and Wal-Mart.

The development of the Southern California Logistics Airport (SCLA) is a major contributor to the growth of the regional economy. It continues to move ahead in achieving its objectives successfully as shown by the runway extension, construction of General Electric’s hangar bay, the completion of the $450 million power plant, and more recently, the opening of a regional plant by the 3rd largest beverage company in the United States. All these activities and development within the SCLA!

The planned high speed rail project from Victorville to Las Vegas will not only serve as model for improved, environmental friendly mass transportation, but will also be a major source of job creation in the region.

These indications give the area a solid economic base that can possibly make it another metropolis like San Diego or Los Angeles. As this unravels, more land will be needed by developers, retailers, manufacturers and government agencies which could translate to a promising return on one’s speculative investment.

Located in the Inland Empire North, the City of Victorville is a pro-growth community offering true economic benefit to new and expanding companies while maintaining the highest quality of life.

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